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Recommended resources (marketing tools and free content)

[Recommended] Digital Marketing Tools List

This is a summary of the basic marketing tools that Takeo Fujii uses in his business.

Business Efficiency Tools

As a small business owner, freelancer, or sole proprietor, there is no room for "one second of waste. We are required to carry out our work without delay in a limited amount of time. That's why I've compiled a list of my favorite tools for improving business efficiency.

Plutio

Plutio: Business Management for Small Businesses

Business management software for freelancers, sole proprietors, and small businesses. It has all the tools you need to run your business, including task management, project management, electronic contracts, financial management, and input forms.

Pabbly Connect

Pabbly Connect: App Integration & Automation

With Pabbly Connect, you can automate daily tasks that you used to do manually, such as moving attachments from Gmail to Dropbox, adding tasks to Trello, filling in Google Calendar, sending receipts to customers who bought your products, and recording buyer information in your customer management tool. With Pabbly Connect, you can automate these tasks. With Pabbly Connect, you can automate your business tasks so you can focus on what you do best.

ChatWork

ChatWork: Client Relations

Until now, we have communicated with clients by email. However, Chatwork is an effective way to communicate more easily and quickly than email. Chatwork is the most popular business chat tool in Japan, and it can be used for everything from messaging and online meetings to proposals and contracts. It is the most popular business chat tool in Japan.

Web Site Creation Tools

These are the various tools that I use to build this site (takeofujii.net).

Thin Server Rental

Shin Rental Server: Rental Servers

I am renting a server to set up my web site. It is low priced but powerful in performance. I've been using Thin Rentals servers since 2021, moving from Mixhost which I've been using since 2018. It's super fast & easy to use even for beginners.

X-domain

X-Domain: Get your own domain name

A domain is the address of a website. For example, my website is "takeofujii.net". I signed up for my own domain at X-domain. This is useful because you can get your own domain name at a relatively low price.

Rank math

Rank Math: SEO plugin

"SEO is an art, a science, a black magic, and a voodoo (a magical folk religion practiced in some areas)." This is a quote from SEO expert Bill Slawski: SEO is like an abyss; you have to dive deep to master it. So even entrepreneurs who don't have the time or inclination can apply essential SEO strategies to their websites. All you have to do is install Rank Math on your WordPress. All you have to do is to follow the instructions of this plugin and you will be at the top of the search engines.

Jasper AI

Jasper AI: Sentence generation with artificial intelligence (AI)

I use it to streamline & optimize the production of my blog posts and written content.

Online Course Tools

Digitalization has spread rapidly. We live in an age where learning is also done online. In order for instructors to educate and train students online, they need to choose the right online course tools and LMS (Learning Management System).

Graphy

Graphy: LMS (Learning Management System)

The LMS (Learning Management System) we are using to provide online courses to our students is Spayee. It is developed based in India and new features are being added one after another. Landing pages, blogs, integration with marketing apps, and the ability to create communities are all features that increase the learning effectiveness of students taking online courses.

VadooTV

VadooTV: Video Management Platform

When it comes to video hosting, Vimeo is the most famous. VadooTV, which I am currently using, is a platform that is rapidly approaching Vimeo and is about to take the top spot in video hosting. You can embed training videos in your online courses, and the videos are always highly secured. You don't have to worry about theft. Other features include the ability to create landing pages where you can place your videos, and manage screen recordings and podcasts.

List Building Tools

It is a marketing tool to reach potential customers online.

Beacon

Beacon: Lead Magnet Tool

Have you ever heard of lead magnet tactics? A magnet that attracts leads (prospects). It is an effective marketing tactic to acquire prospects efficiently. In the past, lead magnets required a complex combination of different tools to implement. No need to sign up for expensive tools. Reach the most prospects.

Recommended resources (marketing tools and free content)

Optinly: Pop-up tool

Optinly is a tool that allows you to display pop-ups on your website at will, preventing visitors from leaving your website and improving your CVR. That is Optinly. By introducing pop-ups, you can attract more potential customers, and connect them to requests for information and applications.

Automizy

Automizy: Email Marketing

An email marketing tool designed to dramatically increase open rates. That's what Automizy is all about. Even in overseas marketing, email open rates are declining year by year. By using Automizy, you can A/B test your email subject lines to automatically increase the open rate and effectively deliver step-by-step emails to your prospects.

sale stool

I use it to streamline & optimize the production of my blog posts and written content.

Deadline funnel

Deadline funnel: End of sale deadline tool

Setting a deadline for the sale of a product, such as "0 hours, 0 minutes, 0 seconds until the end of the sale," can dramatically increase sales (some statistics show that it can double sales). Deadline funnel is a tool that allows you to accurately and automatically countdown to the end of the sale to your customers. It is the most powerful tool in the world.

Btesting.ai

ABtesting.ai: A/B Testing Tool

Do you want to sell more products and services? Do you want to increase your profits? If so, there is one thing you need to do first and foremost. Rather than increasing the number of visitors to your sales page, you need to increase your CV rate. Attracting people who are not likely to buy your product will not increase your sales. Try ABtesting.ai, a proven A/B testing tool powered by AI (Artificial Intelligence) to automatically improve your sales page's CV rate.

List of other marketing tools

Here is a summary of other resources that Takeo Fujii uses in his business.

ShortPixel

An image optimization tool that compresses images inside WordPress to speed up your site.

Onestream.live

A system that enables live streaming on multiple platforms such as Facebook and Youtube

Canva

A design creation tool that allows amateurs to create without a manual.

Brain.fm

AI Music App Dramatically Improves Daily Concentration with Scientific Approach

Brizy

A WordPress page builder that lets you quickly create high-quality landing pages.

Nozzle

A search ranking checker for SEO geeks who want to understand the entire SERPS.

Frequently Asked Questions

It seems difficult to use. Please tell me how to use it.

If there are many requests, we will prepare explanatory videos and articles. If you have a tool that you would like to see explained, please send a request to this page. We will prioritize the tools with the most votes.

I am worried about purchasing foreign tools. Please tell me about the dangers.

When making a purchase, it is recommended to use PayPal, as PayPal has buyer protection and provides a guarantee in case there is a problem with the product. PayPal also eliminates the risk of your credit card number being leaked to the seller.

If you must use a credit card payment on an overseas site, do so only on a site where you can confirm its reliability and safety.

The tools introduced in this site have been contracted by myself and have passed certain safety standards. However, the final use is at your own discretion.

Which tools (in this list) would be cost effective to purchase?

Think of tools as "solutions. What do you need to solve the problems in your business?

e.g.) Increase sales → Improve the closing rate → Let's do A/B testing → Let's choose an A/B testing tool

Thus, choosing a tool based on the premise of problem solving is the best way to avoid mistakes.

What tools do you use for video production and audio content creation?

For video production

  • Camera: Sony Alpha 6400
  • Lens: SIGMA 16mm F1.4 DC DN
  • Microphone: RODE VideoMicro
  • LED video light: Neewer 660
  • Reflector: NEEWER 5-in-1 Folding Round Reflector for Photography
  • For audio content production
  • Microphone: Blue Microphones Yeti X
  • Microphone 2: Zoom H4n Pro Handy Recorder

We are using the above product. Please refer to it. I don't know how to buy it at the cheapest price, but you can Google it and buy it via Price.com, or if it's too much trouble, you can buy it in bulk at Yodobashi.